Flash Networks' NettGainTM 1200 Optimizes WAP 2.0 Services


Holmdel, NJ: March 22, 2004 /Wi-Fi Technology News/- Flash Networks, the world leader in optimization solutions for mobile data networks, announced that its proven optimization technology is available for WAP 2.0 traffic and applications...

The company's NettGain 1200? solution had already been field tested for WAP 2.0 on 2.5G and 3G networks, and has shown significant performance and usability benefits.

WAP 2.0 is being heralded as the browsing protocol for the mobile-masses, allowing access to messaging, information and entertainment applications, as well as to carrier portals, such as Vodafone Live!; Orange World; T-Zones; Nokia Club etc. Despite this promise, field trials and initial launches showed that the user experience for these applications is unacceptable both on 2.5G and 3G networks. Implementing highly advanced protocol optimization techniques, NettGain 1200 allows carriers to deliver on the promise of WAP 2.0 - enabling faster access to mobile data services, and a richer user experience.

NettGain 1200 is already commercially deployed in over 25 top-tier wireless carriers worldwide, and had been proven to significantly improve the performance of browsing and messaging in 2.5G and 3G networks. NettGain's unique protocol optimization technology and cutting-edge session management capabilities help providers overcome some of the inherent problems in WAP 2.0, such as slow response times, network underutilization, and overall problematic performance.

?Creating an optimized protocol specifically for gaming, downloads and video was a top priority in Flash Networks,? said Dr. Yair Shapira, Flash Networks CTO. "The WAP 2.0 protocol uses only a fraction of the resources available in 2.5G and 3G networks, resulting in an unsatisfactory user experience. In order to accelerate the adoption of entertainment, information and messaging services, a cost-effective, high-performance optimization solution was required. Flash Networks is the first to take up this challenge.?

Specifically designed for mobile providers, NettGain 1200 is a modular, scalable mobile data delivery platform. Applying optimized communication protocols and a variety of compression mechanisms, NettGain 1200 delivers a wire-like user experience - helping carriers raise the ARPU and profitability of mobile data networks, foster mobile data customer loyalty, and lower user churn.

"NettGain 1200 is specifically designed to allow top-tier mobile carriers to accelerate the adoption of mobile data. Once it became clear that WAP 2.0 suffers from severe usability issues, it was only natural to develop a solution that would enable a richer user experience for users,? noted Flash Networks CEO Mr. Zvi Peled. "In order to generate more revenues from mobile data, applications must be usable, affordable and accessible. NettGain 1200 enables mobile data applications to meet these requirements.?

About Flash Networks

Founded in 1996, Flash Networks is the recognized world leader in wireless data optimization. Flash Networks' NettGain products are commercially operational in leading mobile carriers such as AT&T Wireless, T-Mobile Group, Vodafone, and SFR. Deployment of NettGain in these carriers has resulted in a dramatic increase in mobile data traffic.

Flash Networks' experience, technological innovation, proven platform reliability, and world-class customer service, position the company firmly at the top of the wireless data industry. NettGain is the only platform demonstrating full interoperability with packet inspection infrastructure, and the company is endorsed and recommended by leading players in the wireless IP industry. An innovator of mobile data solutions, Flash Networks' technology is protected by over a dozen patents and the company is recognized as the pioneer of optimized protocols.

Flash Networks is headquartered in Israel, with international sales and customer support offices in Europe, North America and Asia. For more information about Flash Networks, please visit http://www.flashnetworks.com.

Contact:
Flash Networks:
Amir Zaidman
Director Product Management
Ph: +972-9-9580666
amirz@flashnetworks.com