BT cut the cost of its BT Broadband Basic product by ?80


UK -/May 20, 2004 Wi-Fi Technology News/- Customers signing up from May 20 until July 20 2004, will get their modem and installation - normally ?80 - absolutely free, BT announced today. This offer is additional to BT's current broadband offer for consumers - a flight to the US or Europe for all new consumer broadband customers.

These initiatives are part of BT's commitment to offer customers value for money services at compelling prices and making Broadband Britain a reality. They are expected to play a significant role in driving BT Retail customer numbers - ensuring that BT is the clear market leader in the retail sector.

Duncan Ingram, managing director, BT Openworld, said: "This deal offers a full speed 512k broadband service for under ?20.00 per month and once again confirms our commitment to offer our customers the most innovative service offerings and deals in the sector, those that combine reliability with value.

"It is these factors which will help ensure we maintain our strong position in the market well into the future."

Ingram added: "As customers become increasingly web-savvy and sophisticated in their choices, ISPs must realise that one size most definitely does not fit all, and that there is more to broadband than just speed.

"Broadband is also about personalisation, flexibility and choice, qualities designed to make the internet work for the individuals and businesses alike, not vice versa."

About BT Group
BT Group plc is the listed holding company for an integrated group of businesses providing voice, data and video services in the UK and elsewhere in Europe. British Telecommunications plc, a wholly-owned subsidiary of BT Group, holds virtually all businesses and assets of the BT group. BT is one of Europe's leading providers of telecommunications services. Its principal activities include local, national and international telecommunications services, higher-value broadband and internet products and services, and IT solutions. In the UK, BT serves over 20 million business and residential customers with more than 29 million exchange lines, as well as providing network services to other licensed operators. BT consists principally of three lines of business:

BT Retail, serving businesses and residential customers and including BT Openworld, one of the UK's leading ISPs.

BT Wholesale, providing network services and solutions within the UK, including ADSL, conveyance, transit, bulk delivery of private circuits, frame relay and ISDN connections.

BT Global Services, BT's managed services and solutions provider, serving multi-site organisations worldwide. Its core target market is the top 10,000 global multi-site organisations with European operations.

There are a number of other businesses within the BT group, including BT Exact, an internationally renowned centre of excellence in IT and networking technologies. It is also BT's technology and research and development business. In the year ended 31 March 2003, BT's turnover was ?18,727m, with profit before goodwill, exceptional items and taxation of ?1,829m. For more information, visit http://www.bt.com