WKN Kickboxing available to 500m Mobile Phone Subscribers




Mobile Media Partners with Nephin Games to Distribute WKN Kickboxing for Mobile Phones

Oslo, Norway and Galway, Ireland -/11 May, 2005 - Wi-Fi Technology Forum/- The Mobile Media Company, the personal broadcasting and entertainment company, today announced an agreement with Nephin Games Ltd to distribute WKN Kickboxing to mobile phones globally.

?We are delighted to partner with Nephin Games and to add their award-winning game WKN Kickboxing to our portfolio of single and multiplayer games. We look forward to helping Nephin distribute WKN Kickboxing across our network that reaches a mobile audience of 500 million in Europe, North America and Asia Pacific.? said Jan Tore Klepp, Mobile Media's Executive Vice President and General Manager of Mobile Entertainment.

Nephin Games Ltd is a leading developer of persistent, socially interactive games for mobile phones. The WKN game was designed by Nephin not only to promote the World Kickboxing Network brand, WKN, but also to capture vital customer information and establish a unique Customer Relationship Marketing communications channel via Nephin?s patent-pending Community Metrics platform.

Alan Duggan, CEO of Nephin Games, reacted to the distribution agreement by stating, ?This agreement allows us to reach a truly global audience for both our games and our brand partners through Mobile Media?s broad distribution network. This represents a watershed for Nephin Games allowing us to provide current and future brand partners access to hundreds of millions of potential mobile game consumers.?

In close cooperation with device manufacturers such as Nokia, SonyEricsson, Motorola and Siemens, as well as network operators including Vodafone, O2, Orange and T-Mobile, Nephin Games develops cutting-edge technology for multinational brands and their consumers.

Mobile Media has a wide range of mobile java games and entertainment applications, including the largest collection of 3G games and applications outside of Japan. This collection is available to mobile operators, service providers, and portal operations on a local, regional, and international level. A full view of Mobile Media?s entertainment catalogue can be seen at: http://www.mocondi.com.


About Mobile Media



The Mobile Media Company is the leading producer and global distributor of branded, made-for-mobile entertainment, interactive TV formats and mobile marketing concepts. The Company currently engages with an audience of over 500 million mobile throughout Europe, North America, South America and Asia Pacific, working in partnership with mobile network and portal operations, media companies and brand managers and agencies. Mobile Media is headquartered in Oslo, Norway, with offices and technology development centres in UK, Romania, Hong Kong, China and the US.

Mobile content providers should contact Mobile Media at CP@mobilemedia.com. To partner with Mobile Media, please contact us at partners@mobilemedia.com. For all other inquiries, please contact info@mobilemedia.com or visit http://www.mobilemedia.com and http://www.mocondi.com



About Nephin Games Ltd.

Nephin Games enables the creation of profitable mobile communities for the world?s largest brands. Brand-centred games built on Nephin?s Community Metrics platform encourage player interaction and messaging, and support viral growth of the community. Direct and ambient marketing metrics gathered and collated by the platform allow for profiling behaviours, preferences, and demographics, while in-game 360 degree communications allow brand champions to understand and market more effectively to their community. http://www.MobileMedia.com.