DUBLIN, Calif. June 18, 2003 Sybase, Inc. (NYSE: SY) today announced a Wi-Fi (Wireless Fidelity) Professional Services Practice as one of the first programs launched under its recently announced enterprise Wi-Fi initiative. Designed to help enterprises rapidly deploy Wi-Fi technology, the professional services offerings include a 12-week pilot CRM Mobilization Program to extend CRM data to mobile workers, Mobile Business Process Strategy Consulting to define mobile strategies for maximum return on investment, and Wi-Fi Turn-Key Services to implement networks and applications.
"Wi-Fi technology is changing the nature of enterprise computing -- extending the desktop experience to unwired environments such as streetside locations, warehouses, truck depots, retail locations and airports," said Dave Lavanty, vice president, Worldwide Professional Services of Sybase, Inc. "With over a decade of mobile enterprise computing experience, Sybase is uniquely suited to help companies capitalize on new wireless technologies by designing strategies and deploying applications that deliver real economic value."
CRM Mobilization Program
In order to leverage the proliferation of Wi-Fi hotspots in public areas, the CRM Mobilization program gives a company's field force unwired access to critical customer information whenever they need it. Utilizing products from iAnywhere Solutions, a subsidiary of Sybase that enables unwired applications for the mobile enterprise, customers can affordably pilot iAnywhere's AvantGo Mobile Sales handheld application. The CRM Mobilization Program provides a low-risk entry point to accelerate sales force adoption and collect key performance indicators (KPIs) required to develop a business case for a full deployment of the solution. The twelve-week pilot program includes ten end-user licenses, ten handheld devices for use during the pilot, and professional services to install, configure, test, deploy, and support the solution.
Sybase Mobile Business Process Strategy Consulting
Leveraging Sybase's expertise in business process optimization and integration across a wide range of industries, the Sybase® Mobile Business Process Strategy Consulting program helps enterprises determine where mobile and wireless technology can be utilized most profitably to optimize business processes across the extended enterprise, including interactions with customers, suppliers, partners, and employees. Sybase Professional Services will design a customized, comprehensive strategy and roadmap for each client that balances the benefits and limitations of Wi-Fi and other wireless technologies, establishes security protocols, and determines the best ways to integrate data and processes from multiple sources into the unwired environment.
Wi-Fi Turn-Key Services
Sybase Wi-Fi Turn-Key Services deliver a uniquely comprehensive and practical approach to the design and implementation of Wi-Fi based applications and the Wi-Fi network itself, based on Sybase's experience delivering leading mobile middleware and applications to over 10,000 enterprise customers and 8 million My AvantGo® subscribers. Wi-Fi Turn-Key Services include full lifecycle application development, mobile business strategy development, Wi-Fi hardware selection, site survey, network design, installation and testing, and training and support. All activities are coordinated under a Wi-Fi Turn-Key Program Management Office, giving clients a single point of contact throughout the project. And, Sybase's partnerships with leading hardware, software and network component suppliers ensure that each network incorporates world-class equipment.
Wi-Fi, also known as 802.11, solves many of the cost and performance problems associated with wide area wireless. Some analysts project the Wi-Fi industry will expand at a compounded annual growth rate of approximately 30 percent, and estimate that over 40 percent of United States companies already support Wi-Fi networks, with an additional 25 percent planning to implement and support the technology in the next 18 months. Sybase is dedicated to bringing reliable and cost-effective Wi-Fi applications to the enterprise, leveraging its history of innovation in providing always available access to information through industry leading mobile, embedded and workgroup databases, mobile middleware and m-Business solutions.
Sybase Wi-Fi Professional Services and programs are available both directly from Sybase Professional Services, and through channel partners, distributors and Value Added Resellers (VARs). To learn more about these offerings, please call 1-800-8-SYBASE. Sybase partners with industry-leading solution providers to bring these innovative technologies to market to better solve customer business problems and transform their data into economic value. To find out more about partnering with Sybase, please go to
http://www.sybase.com/partner .
About Sybase, Inc.
Sybase pioneers software that integrates platforms, databases and applications. Sybase solutions create Information Liquidity - transforming data into economic value. With Sybase, companies can attain maximum value from their data assets by getting the right information to the right people at the right time. For more information, visit the Sybase Web site:
http://www.sybase.com.
NOTE: Sybase, iAnywhere, iAnywhere Solutions, AvantGo, and My AvantGo are trademarks or registered trademarks of Sybase, Inc. or its subsidiaries. (R) indicates registration in the United States of America. All other product and company names and marks mentioned in this document are the property of their respective owners and are mentioned for identification purposes only.
Special Note: Statements concerning Sybase's and iAnywhere Solutions' new products and services are forward-looking statements that involve a number of uncertainties and risks and cannot be guaranteed. Factors that could ultimately affect such statements are detailed from time to time in Sybase's Securities and Exchange Commission filings, including but not limited to its annual report on Form 10-K and its quarterly reports on Form 10-Q (copies of which can be viewed on the Company's web site).
Julie Connolly
Sybase, Inc.
(925) 236-8696
julie.connolly@sybase.com
Marsha Ann Marsh
iAnywhere Solutions
(978) 287-2632
mmarsh@ianywhere.com
Source: Sybase
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