19 Million Homes Across US and Europe Now Use Wi-Fi Technology
Wireless Home Emerges As Mass Market Trend
Boston, MA -/May 12, 2006 - Wi-Fi Technology News/-The wireless home is becoming a reality for millions of consumers according to a new survey of 2000 internet users from Strategy Analytics' Connected Home Devices service. 20% of broadband subscribers across the US and Europe now use Wi-Fi to share their Internet connection between PCs and other devices, according to the report just released, "Home Network Adoption: Wi-Fi Emerges As Mass Market Phenomenon".
According to the report, 7 percent of all households now have a wireless network. The US is the leading market with 8.4 percent penetration, followed by the Nordic region with 7.9 percent. Wi-Fi usage in the UK (6.1%) and Germany (5.1%) is below the average. The survey also found that consumers in the highest income groups were three times more likely to use Wi-Fi than those in the least affluent.
"Wi-Fi has become the preferred networking technology for affluent early adopters," notes David Mercer, Principal Analyst at Strategy Analytics. "Rising ownership of laptop PCs and other portable Internet devices will make Wi-Fi the dominant home networking choice for most broadband subscribers."
Strategy Analytics' broadband user survey is based on online interviews with 2000 home Internet users in eight countries (US, France, Germany, UK, Denmark, Finland, Norway, Sweden). The survey included demographic and psychographic questions, as well as those related to ownership of digital consumer electronics devices, usage of broadband services and interest in emerging applications such as online media.
About Strategy Analytics
Strategy Analytics, Inc. - a global research and consulting firm - provides timely insights and strategic business solutions to companies operating at the convergence of information, communications and entertainment technologies. With worldwide headquarters in Boston, MA. and principal offices in England, France and Germany, Strategy Analytics focuses on market opportunities and challenges in the areas of Automotive Electronics & Multimedia, Digital Consumer, Wireless Strategies and Enabling Technologies. For more information, see
http://www.strategyanalytics.com
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